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6 Photo Product Industry Predictions for 2023

Although the photo and print industry has remained largely unaffected by the economic turbulence of 2022, e-commerce brands, including online photo businesses, can’t stay immune to the impact of rising inflation, the ongoing war in Ukraine, and the remnants of the COVID-19 pandemic. In 2023, the photo product and print industries may too be vulnerable to economic uncertainties as they compound with factors like the energy crisis and supply chain disruption.

In a tumultuous and increasingly digital landscape, the behavior of tech-savvy consumers is changing, accelerating the convergence of print and digital offerings. As budgets tighten, photo product businesses, print shops, and e-commerce brands alike should look to adapt their product and service offerings to best comply with the rapidly changing technology landscape.

With that in mind, let’s take a look at six key trends to expect in the photo product market for 2023.

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