About Us

Learn more about our company
and the passionate experts behind ip.labs


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Founded in 2004
Bonn, Germany

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Leading photo product
software provider

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Cross-Concept for
maximum operating range

Full service white label solution
for retailers, web-to-print and large photo businesses selling  personalized photo products online


Industry Experts





Our Mission

We believe it is a rewarding task to empower people to tell their stories and save their emotional moments.

This is why we dedicated ourselves to develop the most user-friendly photo product software that makes creation easy and fun for everyone, regardless of their technological knowledge and experience.

Simple and functional - this is how we do. We accept and act on challenges while striving for business excellence. With our great team and determination, we face every demand and continue to work hard, constantly pushing the boundaries and capabilities of our company.

iplabs our mission

Our Vision

We want to be the globally leading enabler for photo products.

By providing the best experience, our company is changing the way people think about creating photo products. Our solutions allow the consumers to create and customize their items completely to their likings, independently.

We strive to go far beyond expectations and to be the best we can be while keeping the highest quality level. To achieve long-term success, we form strong connections with our partners and encourage initiative by giving them various opportunities to manage their business  smoothly.

iplabs our vision

True Partnership for Your Success


We exceed expectations through great determination and ensure a world-class user experience.

Our partner’s success is our own. In every relationship and task, we pursue shared success through diligence and teamwork.

We lay a great value on our commitments and reject failure as an option. On top of that, we are always trying to improve and look at the satisfaction of our partners as an utmost importance

Innovative Solutions
for Your Business

In the fast-changing high-tech world, innovation is what we are constantly on the run for.

We always want to provide the most efficient and modern solution to our partners so that they can offer the best SW solution to their customers at every moment.

We use our creative spirit, experience and imagination to make a significant difference and add value to our solutions.

Easy to use Software
for Your Customers

We lay great value on the simplicity integrated into our products. Technology is only good when it can be used by anyone.

Our solutions remain as simple as possible while still being absolutely functional, allowing the user to do advanced designing while keeping things uncomplicated to work with.

Like this, we fully meet the user’s needs, regardless of the level of their tech knowledge.

About our History

ip labs was founded in 2004 by Frank Thelen, a known German investor and businessman who is also responsible for consulting the Microsoft Venture accelerator in Germany.

Five years after our company was established, it became the worldwide leader in photo business solutions with 100+ million users in this market. In 2008, it was acquired by the FUJIFILM Group and is a fully subsidiary since then.

Our Global Reach

Our company has a worldwide presence. We are active on 5 continents and operate on more than 30 countries with a wide network of local partners. On a side note, our customer service team always takes care of our partners regardless of location and time zone. 

iplabs Global Market Coverage


About The Team

ip.labs has a team of more than 80 innovative minds, and we are constantly growing!

Our leading software architects, software developers, designers, and determined industry experts solely focus on optimizing our solution and constantly upgrade it, so we can always keep up with the latest tech trends.

Skilled project management and experienced quality assurance specialists also provide continuous innovation and cutting-edge photo service solutions, making sure our solutions are always sleek and precise in their functionality.

Join our team


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How we Develop Awesome
Photo Product Solutions

To make sure that our developments are not just created under laboratory conditions, but please real buyers of personalized photo products out there, we always launch them in our online store MyFUJIFILM first.

This is not just a test store, but a real brand with real customers. Genuine operations provide us with the most valuable insights.


Turning Vision Into Value

For almost two decades ip.labs enables companies to accelerate their business by selling personalized photo products.

Our persistent effort and strive for success back up our partners in their journey to sell emotional products.

Because the market is constantly changing and technology is evolving fast, our company stays focused on improving our solution, so people can enjoy their photo products for years to come.

CEO Sebastian Voegel 300 x 300

Sebastian Voegel, CEO ip.labs

Generating Value From Innovation

For almost two decades, ip.labs has empowered businesses to succeed faster by offering a personalized photo product ordering platform.

We continuously innovate - creating new technologies, products and services that inspire and excite people everywhere. Our focus on innovation stays strong in the ever-changing market and fast-moving technology landscape. 

We're committed to improving our solution, so people can enjoy their precious photo memories for years ahead.

CEO Yuji Hara 300 x 300

Yuji Hara, CEO ip.labs

Meet the Customer Success Team

The ip.labs team consists of great experts with a flair for customer satisfaction and maximum conversion. We are constantly on the run for improvement, so we can be a reliable partner for your business. Our customer success team is always up to date to support your business needs so you can win more customers and grow profits. 

Our partners’ satisfaction is our priority, and figuring out possible problems before they even occur is part of our mission. That’s how we do it!
ip.labs GmbH Anja Wissen
Anja Wissen
ip.labs GmbH
Business Manager - Enterprise Thomas Guenther

Thomas Guenther

Business Manager - Enterprise
Philip Bings - Business Development Executive

Philip Bings

Business Development Executive

Anja Wissen

Head of Customer Success
Senior Customer Success Manager Antonia Belzer

Antonia Belzer

Senior Customer Success Manager
Senior Customer Success Manager Silke Kim Eichmeier

Silke Kim Eichmeier

Senior Customer Success Manager
Customer Success Manager Markus Feldhoff

Markus Feldhoff

Customer Success Manager
Customer Success Manager Denis Gossmann

Denis Gossmann

Customer Success Manager
Customer Success Manager Andreas Polifka

Andreas Polifka

Customer Success Manager
Customer Success iplabs

Join the team!

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